Thursday, February 21, 2013

Always Brush After Snacks: New Chocolate Tooth Paste Hits Shelves

For all the hopeless Choco-Holics in the world, comes this news item:

If you have been trying to think of a way to get more delicious chocolate in your diet, a new product has hit the market that promises a healthy way to do just that...a toothpaste made from chocolate!

According to research, a substance contained in cocoa beans can actually improve the condition of your teeth and gums. (And your Mom always claimed eating too much chocolate sweets would rot your teeth out!) The new toothpaste called Theodent has recently hit the market that contains the chocolately essence called theobromine, which is believed to strengthen teeth and actually regenerate tooth enamel, which can be stripped from teeth by eating too much sugar or foods containing natural acids. 

The oh-so-yummy toothpaste was initially invented by Dr. Tetsu Nakamoto at research done in his New Orleans laboratory in the late-1980s. After decades of clinical trials, the doctor was awarded a patent for his ingredient, called Rennou. The company marketing the paste claims that Theodent is a non-toxic alternative to the current spate of fluoride toothpastes on the market today. Fluoride, which has been proven to prevent the formation of cavities and tooth decay, can also be potentially toxic if accidentally swallowed in large quantities.

Theodent comes in a minty-chocolate flavor for adults and chocolate for kids, which may be an enticement to get children who are not terribly fond of brushing to start taking better care of their teeth. The product is quite a bit more expensive than regular toothpaste: a 3.4 ounce tube retails for approximately $10 and is available at retailer Whole Foods or at the company's official  website.

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